Hey there! The following case study is a conceptual project I worked on while teaching myself UX Design via Google’s UX Certificate program. Each step of the process was conducted by me with the help of my many interviewees and product testers. (Hi friends!) With a background as an advertising creative, I didn’t want to just create an app that allowed users to buy bouquets, I wanted to change the way people did it. I wanted to bring back the feeling of picking flowers by hand and making it your own. Gone are the days of scrolling through pages of boring, copy-paste arrangements from 1-800 Flowers. I had a lot of fun hand picking the colors and shapes of everything you see here.
If you have any ideas on how I could improve on this, i’d love to hear from you!
email: mcosta753@gmail.com